The Balance Of Profit & Artmaking

In one of my many tangential web page searches, I came across cube dweller turned profitable artist Ann Rea’s blog site, Artists Who Thrive.

The first five paragraphs outline her training and many accomplishments – “livable wage” painter, highly sought art marketing consultant and coach. When I got to the sixth paragraph I sat up at attention, “… for over seven years Ann Rea didn’t paint or draw a single thing. She worked at a variety of anxiety producing jobs…until an encounter with two stage-four breast cancer survivors made her realize that life is too short to avoid pursuing her dream.”

As I read more on her background and reflected on her catalyst out of “anxiety ridden jobs” I wondered, what is it that helps some seize on those watershed moments, while others seemingly “settle for/make the best of” the lot they find themselves in.

This is the kind of story I really enjoy coming across. Because it informs my own path as I consider how to best position myself as an independent artist. It also provides nuggets of wisdom and inspiration for the slower moments, spelling out attainable goals. Encouraging you to turn yourself toward the thing you love, if you’re willing to shift toward it. Of course, none of this is a one, two, three! proposition. It takes effort, focus…commitment, dedication.

Ann articulates this for artists throughout much of the site. Speaking to this point, is a relatively recent post on taking charge of your (financial) destiny. Here she talks about being proactive in your process as an entrepreneurial creative. “…there is no formula that doesn’t involve hard work as the main ingredient.” To be mindful of not putting the cart before the horse, as well as staying realistic both of the goal and the process.

I’ve found several sites with different thoughts and ideas on how to go about combining artistic output with some business savvy (including this one on social media strategy). Ann’s advice is by far some of the most sensible I’ve come across.

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